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The European debate and the upcoming directive on the regulation of nicotine pouches also affect Moldova
10.06.2026
This relatively new nicotine-containing product has been subject to regulation in some EU countries, while in others it has been completely banned. As Nick Ricketts, President of Oral Products at Philip Morris International, told InfoMarket, most EU markets have introduced regulations for nicotine pouches, such as standards for nicotine content, flavors, marketing, and age verification, but there are also countries that have opted for a ban. Nicotine pouches lie at the intersection of public health, youth protection, tax and customs control, and policies to reduce the consumption of...
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